Scale - Search Ads
Setup
Minimum Fee
Percent of Ad Spend per month
$500 + 1 months management fee
$1,250.00
12%
$500 + 1 months management fee
$2,500.00
10%
1 months management fe
$7,500.00
10%
Recognition
Influencer
Authority
AdSpend per month (paid to networks)
up to $12k
$12k to $50k
$50k+
Keywords Targeted (up to___)
up to 2000
up to 10,000
up to 10,000
Google PPC Network
Bing PPC Networks
"Google Text Ad Remarketing & Banner Remarketing
(if banner ads are included, provided by the client, or
creative banner design is paid for)"
Google Display Network
Google In-Store Visit Reporting
Google customer match & audience match
Gmail Competitor Ads
Competitor Analysis
Initial campaign development & strategy
Advanced keyword research and selection
Industry analysis
Ad campaign copywriting
Ad copy performance testing
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google analytics integration & goal tracking
Results analysis/reporting
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
"Campaigns will be managed through client's Google Ads
account (client will retain Admin/owner access of all
campaigns created)"
Single account representative
Up to two personal consultations per month
Up to 100 web lead phone calls tracked per month
Monitoring clicks, conversions and click fraud activity
Setup and management of rule based bidding
"International PPC campaign management (English only
campaigns)"
Setup of 1 Unbounce Landing Page template (optional)
Website conversion analysis reporting
Initial banner ad design for display & remarketing
"Quarterly banner ad design for display & remarketing
(a total of 4 banner ad sets a year)"
Website conversion analysis implementation
Landing page performance testing
Monthly performance & analysis reporting
300+ SMEs behind campaign driving results
Google Shopping Management
"International Campaigns (Non-English) - Each additional
language monthly management cost:"
"Weekly Data Calls: Review campaign changes every 7
days"
Translation Services:
One time setup
Progressive monthly management cost:
Mission Statement: We strive to understand our customers vision, and incorporate the right combination of People and
Processes and Tools to accomplish their goals
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Copyright Moku, | A Mokuteki Brand Company