Scale - Search Ads

Setup

Minimum Fee

Percent of Ad Spend per month

$500 + 1 months management fee

$1,250.00

12%

$500 + 1 months management fee

$2,500.00

10%

1 months management fe

$7,500.00

10%

Recognition

Influencer

Authority

AdSpend per month (paid to networks)

up to $12k

$12k to $50k

$50k+

Keywords Targeted (up to___)

up to 2000

up to 10,000

Google PPC Network

Bing PPC Networks

"Google Text Ad Remarketing & Banner Remarketing

(if banner ads are included, provided by the client, or

creative banner design is paid for)"

Google Display Network

Google In-Store Visit Reporting

Google customer match & audience match

Gmail Competitor Ads

Competitor Analysis

Initial campaign development & strategy

Advanced keyword research and selection

Industry analysis

Ad campaign copywriting

Ad copy performance testing

Ongoing keyword development and tweaking

Dynamic keyword insertion into ads

Google analytics integration & goal tracking

Results analysis/reporting

Strategic bid management

PPC account settings monitoring (Ex. Geotargeting)

"Campaigns will be managed through client's Google Ads

account (client will retain Admin/owner access of all

campaigns created)"

Single account representative

Up to two personal consultations per month

Up to 100 web lead phone calls tracked per month

Monitoring clicks, conversions and click fraud activity

Setup and management of rule based bidding

"International PPC campaign management (English only

campaigns)"

Setup of 1 Unbounce Landing Page template (optional)

Website conversion analysis reporting

Initial banner ad design for display & remarketing

"Quarterly banner ad design for display & remarketing

(a total of 4 banner ad sets a year)"

Website conversion analysis implementation

Landing page performance testing

Monthly performance & analysis reporting

300+ SMEs behind campaign driving results

Google Shopping Management

"International Campaigns (Non-English) - Each additional

language monthly management cost:"

"Weekly Data Calls: Review campaign changes every 7

days"

Translation Services:

One time setup

Progressive monthly management cost:

Mission Statement: We strive to understand our customers vision, and incorporate the right combination of People and

Processes and Tools to accomplish their goals